Aug 23, 2018 | Content Marketing, Email Marketing, Webinar
Lots of people cringe at the thought of having to blog. “I am not a writer,” they say. Does this sound like you? You’re not alone. I used to feel this way too. I used to have trouble getting started writing, but once I started everything would flow. As a matter of...
Aug 21, 2018 | Content Marketing, Email Marketing, Webinar
Are you a naturally organized person? Did you get that special organizing gene at birth? I used to think that I did, but as my life has become increasingly busy, I am finding that I am not nearly as organized as I once thought I was. I am working on it. Keeping all...
Aug 6, 2018 | Content Marketing, Email Marketing, Webinar
“You need a list,” they said. “The money is in the list,” they said. “You need an autoresponder,” they said. So you purchased an autoresponder; you added an opt-in box on your website; you have a couple of subscribers; now what? Now, you sit down and plan out what...
Aug 1, 2018 | Content Marketing, Email Marketing
List Engagement: What to Mail Enticing your readers to join your list is just a small part of your overall list-building goal. The larger component is keeping them engaged. Do that right, and they’ll reward you with more sales—not only of your products and services...
Jun 24, 2016 | Email Marketing, List Building, Technology
The world of marketing is constantly changing. It seems that every couple of months, there’s a shiny new social platform or trend that catches our eyes. But there’s one reliable tactic that I always use, and which has a tendency to fall under the radar: email...