Nov 20, 2019 | Content Marketing, Email Marketing, Tips & Tricks, Virtual Assistance
Email Open Rates I don’t know about you, but there is one metric most entrepreneurs consistently watch. We track them and consistently try to improve them. What is this metric, I am speaking about? It is our email open rates. And if you aren’t tracking them, the time...
May 15, 2019 | Content Marketing, Email Marketing
If there is one thing that confuses and frustrates new (and even seasoned) copywriters it’s the not-always-obvious features vs benefits and how it gives you better sales copy. Features We want to share all the great things about our new training or coaching program...
Apr 17, 2019 | Content Marketing, Email Marketing
Let’s face it, we’ve all seen those old-style sales pages. You know those ones filled with yellow highlights and screaming red text and lots of “BUY NOW” buttons, and when we think of copywriting, that’s often what comes to mind. While that style of sales page can be...
Apr 10, 2019 | Content Marketing
When you hear the word “copywriting” do you immediately think of long sales pages, squeeze pages, and email sequences? You’re not alone in that thinking, however, in reality, copywriting is more than just sales messages. Because in fact, as an online business owner,...
Mar 25, 2019 | Content Marketing, Social Media
Just as you suspected, social media is a perfect place to engage with your audience. But in order for it to be effective, you need to be posting content on a regular basis. Here are some ideas for producing a steady stream of social media content: Update your...