Jun 20, 2019 | Tips & Tricks
Imagine you had a coaching client who consistently failed to complete her tasks for the week. She couldn’t find the time to get her email opt-in page completed. She was too busy to write the next chapter of her book. She was working too hard and completely forgot to...
May 15, 2019 | Content Marketing, Email Marketing
If there is one thing that confuses and frustrates new (and even seasoned) copywriters it’s the not-always-obvious features vs benefits and how it gives you better sales copy. Features We want to share all the great things about our new training or coaching program...
Mar 25, 2019 | Content Marketing, Social Media
Just as you suspected, social media is a perfect place to engage with your audience. But in order for it to be effective, you need to be posting content on a regular basis. Here are some ideas for producing a steady stream of social media content: Update your...
Feb 26, 2019 | Email Marketing
People today are pressed for time more than ever before. Whether they are opting into your email list by filling out a physical piece of marketing material or going online, they are in a hurry. Do them a favor and make it as easy as possible to join your list and...
Nov 8, 2018 | Content Marketing, Email Marketing
Ask any successful business owner and she’ll tell you, the faster you can move a potential client from the “prospect” side of the ledger to the “buyer” side, the higher your profit margins will be. That’s why millions of dollars have been spent studying marketing...
