Mar 7, 2019 | Content Marketing
One great way to get ideas for content is to leapfrog off someone else’s content. No, this doesn’t mean stealing! It means taking someone else’s content and infusing it with your own ideas. It is okay to write your own take on a subject. When done well, this is a...
Mar 5, 2019 | Content Marketing
Let’s get real for a minute here. For content marketing to work, you need a constant flow of high-quality content, which means you need an endless supply of ideas. Many content creators, find that the best practice is to keep an ongoing list of ideas by...
Mar 1, 2019 | Content Marketing
One of my goals for 2019 is to become more visible. For the last (nearly) 11 years that I have been in business, I have been behind the scenes working for many entrepreneurs, coaches, trainers, speakers and service providers. This is the year I want to reach even more...
Nov 8, 2018 | Content Marketing, Email Marketing
Ask any successful business owner and she’ll tell you, the faster you can move a potential client from the “prospect” side of the ledger to the “buyer” side, the higher your profit margins will be. That’s why millions of dollars have been spent studying marketing...
Nov 7, 2018 | Content Marketing, Email Marketing
You hear this over and over again, “the money is in the list,” but how do you know if your emails are any good? In all honesty, email marketing is truly a numbers game. The higher your conversion rates, the larger your list will be. The larger your list,...
Oct 29, 2018 | Content Marketing, Email Marketing, Technology
Aside from time and location freedom, the biggest benefit of starting an online business is the lack of start-up capital required. You don’t have to buy inventory to stock a store. You don’t have to spend a lot on equipment. And you don’t have to shell out cash for...